What's the most important story in the world? It's your own. 

Your story determines how you see things and who you can be as a result. It influences whether you feel powerless or powerful, colors how you define success and happiness, underpins every action you take. When you wake up to the stories at work in your life you suddenly step into the position of power. Story stops being what defines you and becomes your ally. 365 ALIVE! Is a wake-up call to the power and practice of story.

Find your voice. 

Claim your story. 

Live your brilliant life.

Buy your copy now

365 ALIVE! is a revolutionary field guide to your inner superpower -- STORY

If you are

  • Feeling overwhelmed or perplexed, like you’re standing at a crossroads unsure of who you are now

  • Longing to be in your life with power and passion, but feel stuck 

  • Wondering what comes next, saying to yourself: “There’s got to be more than this!”

… then 365 ALIVE! Is for you. Take the journey step-by-step or dip in as you please.


Download a PDF chapter

Beautiful images & thought-provoking quotes -- 356 ALIVE! is a resource you will return to again and again

365 ALIVE! was launched on December 8


Find the spark that will set you ablaze for a brilliant new year.

Get the book and begin 2021 connected to your story, committed to your pathway and standing strong in the circle of community. 



Watch the Book Launch
View the January 65 ALIVE! livestream series

Step into story and find your focus for 2021 & beyond

Join us for seven days around the fire to find and shape the story that shapes you.

Knowing, and claiming, the story of who you are and who you want to be is the way to move from rudderless to purposeful, and from overwhelmed to capable, competent and confident.

Make a difference in the world by making a difference in yourself first. When you own your story you trust yourself and anything is possible. To find out more, click the link below.

Step boldly into 2021

Your story is your superpower and foundation for success. Find your voice & claim your story by starting the new year strong. BY THE FIRESIDE puts the focus where it belongs -- on YOU and your impact on the world. When you know the heart of yourself, you can weather what comes. You can trust yourself and feel capable, competent and confident. This is the best time to explore your story and put foundations under your dreams!

Open the door to possibility

Find courage in community

There's nothing like having the power of community at your back when it's time to step out of the known and into your future. With the support of others, it's possible to achieve more than you ever expected. During BY THE FIRESIDE we will be a worldwide circle of story. Being witnessed and encouraged is the fastest way to thrive. Your seat is waiting and you are so very welcome!

There's more strength together

Isn't it time you gave yourself the gift of your own story?

There's nothing more amazing to receive than the gift of truly knowing yourself. BY THE FIRESIDE is an investment in YOU and your future. It's also an ideal gift for family, friends and colleagues so they can begin their personal story journey. Groups of 3 or more receive a $50 discount.

Join us at the fire!
Find out more about BY THE FIRESIDE
Register now for BY THE FIRESIDE

Praise for 365 ALIVE!


"Mary Alice has created an accessible fifty-two week journey into the center of the storyteller’s art: how to understand and use your story to create the well-lived life and change the status quo. Part inspiration, part workbook, you will learn what takes storytellers, story activists, and change agents years to learn: how to change your world through the power of narrative.” 

-- Mark Jenkins, Host of 1,001 Friday Nights of Storytelling, North America's longest running storytelling open mic event

“Stories shape how we see the world and find our place within it. In this engaging multimedia combination of philosophy and application, Mary Alice Arthur helps writers and storytellers refine life experience into life narratives that help us navigate these times. Bravo for this incredible toolbox!” 

-- Christina Baldwin, author of Storycatcher: Making Sense of our Lives through the Power and Practice of Stor

365 ALIVE! takes us on a journey into the richness and depths of working with story – your own, the communities you are part of and beyond. The labour, love and practical wisdom that went into this book make it an outstanding contribution to the field. A go-to guide to develop and hone your skills and tools in working with stories, developing your practice and growing your impact. A wonderful book!”

-- Jacques Chlopczyk, Beyond Storytelling Network

"This book is powerful in that the design and sight and feel of the book is an elegant expression of its content.  It presents curiosity as a life stance. It recognizes that our story is not a string of words, but it constitutes the basis of our freedom and capacity to own our experience and construct our future.  Mary Alice, admittedly a friend of mine, is a prophetic voice, and this book is a small and easy entry into a world of awareness and collective touch that we all are actively seeking. The book is also very practical and action minded, which I forgive her for." 

-- Peter Block, friend, citizen of Cincinnati & author of Community: The Structure of Belonging 

“No social transformation exists without individual change and vice versa. The 365 ALIVE! journey starts by focusing on the reader and on her or his story. With this foundation established, the invitation is to look outwards, to how stories work in the world and activate their positive power to foster compassion, respect for differences, creativity, solidarity, cooperation, and resilience. The stories we are telling to explain the global crisis are diverse and contradictory. We are in a collective crossroad and choices must be made without any certainty. During this dangerous navigation towards uncharted shores, we can use the power of stories to deal with paradox and connect with others in love, extracting kindness and beauty out of the apparent chaos.”   SEE FULL QUOTE

Madza Ednir, activist, communicator and educator for Global Citizenship (Brazil)

“Anyone who has ever worked with Mary Alice knows the depth and wisdom with which she radiates her magic. With 365 ALIVE! she now lets us share in this magic. ‘Story’ as we can learn here is more than just telling stories. Story can be a companion, inspirer, door opener, game changer and leader. It’s good to have that in your luggage — as host, facilitator and leader in times like these.”

Holger Scholz, Natural Facilitator, Kommunikationslotsen (Germany)

“This book is written to us as a love letter to stories and storytellers. It’s an exquisite invitation to be archaeologists of story — for ourselves to deepen our own lives, and for these times, to imagine the stories we can live into collectively. With joy and mastery, depth and originality, Mary Alice Arthur illuminates the art of excavating and participating in the StoryField. She reminds us that we are the stories we tell. We have the power to create memories, live in our present, and become our futures. Our lives, quite literally, depend on it.”

Vanessa Reid, co-founder, The Living Wholeness Institute (Canada)

“I’ve been teaching storytelling for over 30 years now and wish that I had Mary Alice Arthur’s 365 ALIVE! for every one of those classes. This is a book on storytelling that manages to be both an intimate consideration of what story is and does and a practical approach to the how and why of making meaningful stories. Whether you use it as a fifty-two-week journey or a compendium of why storytelling matters, this one deserves to be in your essential storytelling library.”

Loren Niemi, storyteller and author of Inviting the Wolf In: Thinking About Difficult Stories, with Elizabeth Ellis (USA)

“Mary Alice Arthur stands out as a most dedicated human being and as a rare story artist in service of us all living more consciously and humanely together. She gracefully weaves the threads of the ancient and ever-fresh patterns of our stories into something more and useful in the day-to-day of our lives. If you are seeking to understand yourself and to understand the other through the beauty, strength and inspiration of practising story and not just hear them, but truly open up and listen to what they offer — here is a unique exploration for you.”

Toke Paludan Møller, co-founder of Art of Hosting, The Flow Game, and the Practising for Peace Dojo (Denmark)

"Claiming story as the currency of humanity, 365 ALIVE! is woven with practical action steps to invite you, your life, and your story to learn to dance together in ways that you will only fully discover in the dancing of it. Using her considerable skills as a  storyteller in this deceptively accessible book, Mary Alice Arthur has created an engrossing narrative that is at the same a deep well of wisdom and an intensive year-long workshop where we as readers are invited to develop new skills and shift our inner landscape in ways both profound and practical. One of the book’s core messages is that each of us has the power to discover whether the stories we live by today make us prisoners of our past or pioneers of our future. A future that we make together by the stories we share, and choose to tell ourselves and each other. I love this look - it gives me inspiration, direction, companionship. It is one of those books that will change your life if you let it."

Amy Lenzo, founder of WeDialogue.com & BeautyDialogues.com (USA)

"Mary Alice has pilgrimed the field of stories for decades now. She invites you to journey in 365 Alive!. Stories root us in the present, they open us to all that surrounds and they make pathways forward visible. Mary Alice invites you into all of this. Week by week, word by word, sensation after sensation. She guides you into story – yours, ours and what might be. Please pay closest attention to Part Three. Listening, witnessing, staying present. This is the capacity we lack most in the so-called developed world. In this time of collapse and regeneration, we will find our way forward best by listening. Listening with every fiber of our being. Take your time with 365 ALIVE!. Let it soak you. Let it become a new friend."

Bob Stilger, Founder, NewStories; Author: “AfterNow: When We Cannot See the Future, Where Do We Begin?” (USA)

I’m a professional screenwriter. All my life I’ve been fascinated by stories. It’s joyful for me to tell stories. So, I felt rather confident that I would know exactly WHAT storytelling was, when I started to read this book. And then it took me on a complete rollercoaster trip. Suddenly thousands of new stories came into my mind. My brain started wandering, catching new stories, looking at the old ones with new eyes. I was excited and amused. A truly story-blowing-mind-experience. Sometimes an old knowledge can come to you with new force. A deep recognition of something I actually already knew. The fact that stories can CHANGE reality.  SEE FULL QUOTE

Hanna Lundblad, Screenwriter & storyteller (Denmark)

See more reviews from around the world