This is my rewrite of a series of blogposts from 2017, formulated into a chapter for a new book being published in 2019.  It comes in three parts, covering six perspectives I’m working with on the power of stories and what colleagues David Hutchens, David Drake and I call “The Three Waves” of story. Given the current backdrop of politics, conflict and polarised opinion, it feels to me that the waves are ringing truer than when we first spoke of them years ago. A warning for readers — these will be meaty posts, but well worth the effort!  Find Part 2 here and Part 3 here.

Story is the New Black

These days we call everyone a storyteller – our authors, songwriters, business leaders, activists, celebrities, social media stars – even our politicians.  Over the past decade especially, storytelling has gained ground not only as a marketing and communications tool, but also as a leadership imperative. Leaders are flocking to learn how...